Aug 24, 2010
Warming up your online voice gets you valuable content
Me, me, me, me, figaaarroooo, figaro, figaro, fiagro. Warming up your online voice enables you to create some essential content. As a start-up or small company, figuring out key areas to cover in your marketing material and then developing all of that content can be overwhelming… especially when you are wearing a multitude of other hats. But what if you could cover two bases at the same time? Building... read more
Apr 15, 2010
What’s the difference between a blog and a website?
One of these things is not like the other. Don’t feel bad if you’re new to this whole blog/social media thing and have had this question cross your mind. It is a question frequently asked, even if silently. The first answer that I would like to provide is this… a website is a monologue and a blog is a dialogue. I knew that wouldn’t be enough for you, but I think you liked the not even a ½ a... read more
Mar 18, 2010
25 Ways to write more
This post is inspired by an artist’s short ebook called ’75 Ways to Draw More’. The artist is Michael Nobbs and he has a wonderful blog here. My take for this post is a little more on the side of what to write, but it’s also ways, and I stopped at 25. Good social marketing starts with good content, and you need some ideas to get that ball rolling. Frankly, this is an article I can read myself and... read more
Feb 24, 2010
What’s all the hubbub bub? Blogs as social media hubs
Hub n. 2. A center of activity or interest; a focal point. First, I consider a blog to be part of the social media mix. Why? Because it’s interactive and is a place where you can build relationships, which is what many people suggest social networking/media does. Social media tools such as twitter, facebook, and linkedin are connecting points. Twitter, for instance, is a very fleeting, fragmented, hard... read more
